
Hey — I’m Marcela Urteaga. There is nothing I hate more than seeing talented people feel unappreciated because their social media presence.
I have been work with coaches and consultants since 2013 helping them expand their business with social selling. They are exceptional at what they do, but stuck between “I know this is valuable” and “Why isn’t this converting?”
If this is the case, the problem isn’t your expertise. It’s that your LinkedIn presence isn’t doing it justice. I help experts move from invisible or politely ignored to clearly positioned and in demand by tightening their message, clarifying their authority, and building visibility that attracts clients, not just likes or compliments.
If you’re done guessing, posting reactively, or following advice that wasn’t built for people with real experience — it’s time for a reset.
Start with a LinkedIn Audit.
We’ll look at what’s working, what’s confusing, and exactly why people are scrolling past instead of reaching out — so your profile starts working like the sales asset it should be.
This isn’t about “more content.”
It’s about better positioning.